Crisis and Issue Management
The perception of how an issue or crisis was handled has a lasting impression on your public.
Whether you have a developing crisis or issue to manage now, or you want to be prepared if one might hit, experience and preparation are key. We can help.
When the worst happens, you need to react quickly and intelligently, especially in the age of social media. To handle a crisis well, it is important to be prepared.
Has a crisis already hit or is looming?
We are available outside of normal business hours on 021 190 1533.
We can:
Advise on timing and deployment of information
Work with you to identify what your key stakeholders need to know by when, and the best way to inform them
Create a specific media plan and interact with media
Write your communications to the board, staff, stakeholders and media
Prepare you with Q & As – for stakeholders, customers and media
Organise a press conference, if needed
Monitor and manage social media
Manage website updates
Provide a media clipping service.
Crisis Planning
Does your business have a crisis communications plan ready to go? Good planning means your response will be swift and well thought through when a crisis hits. We can prepare a plan for you based on a range of potential scenarios, or review and update your existing plan.
For existing clients, all our PR strategies include risk evaluation and mitigation recommendations to ensure clients are well prepared.
We can:
Prepare a crisis communications policy
Analyse risk and develop a strategy that integrates with existing operational crisis plans and your Risk Register
Prepare for key scenarios
Draft background content you are likely to need, regardless of the event
Conduct media training
Update outdated plans.
Areas of issue or crisis management where we have provided urgent communications support or preparation include:
Staff embezzlement
Loss of funding / closure (local government, central government or grant)
Public protests
Internal disruption within organisations and boards
Business liquidation
Product recalls
Planning for large-scale events and a number of concurrent events.