Graphic Design
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PR & Media Management
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Brand Strategy
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Project Management
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Website Design
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Brand Development & Design
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Email Marketing
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Stakeholder Engagement
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Graphic Design | PR & Media Management | Brand Strategy | Project Management | Website Design | Brand Development & Design | Email Marketing | Stakeholder Engagement |
Marlborough Wine
& Food Festival
Arguably Marlborough’s best day out
The Marlborough Wine & Food Festival, delivered by
Wine Marlborough stands as a defining expression of the region. A showcase of place, provenance and the people behind it. It captures the confidence of Marlborough today, while continuing to build its reputation on the national stage.
As one of Aotearoa’s most recognised wine and food events, it plays a critical role in elevating the region’s profile and reinforcing its position as a leader in wine.
As marketing partner, Publik have been engaged year after year to amplify that presence. Through strategic campaign development, PR and promotion, alongside design execution and web optimisation, we delivered an integrated programme designed to strengthen visibility, reach and consistency across all touchpoints.
The result is a clearer, more cohesive market presence ensuring the festival shows up with impact and continues to hold its place as a cornerstone of Marlborough’s brand story.
Always-on. Strategically led. Social done properly.
Social played a central role in how the festival showed up to the market in a way that used repetition to remind and drive action. Not as an add-on channel, but as a fully integrated one with a clear strategic purpose.
Publik led the end-to-end social programme, spanning strategy, content creation, channel management and execution across both paid and organic. From campaign planning through to real-time delivery and engagment managed through our time savvy management platform, every element was designed to ensure consistency, cut-through and sustained visibility.
Content was developed to reflect the calibre of the festival, while paid and organic activity worked in tandem to extend reach, sharpen targeting and maintain momentum across the campaign lifecycle.
The result is a disciplined, high-performing social presence. One that keeps the festival front of mind, and showing up with clarity and intent in a crowded landscape.
Whatever it is, the way you tell your story can make all the difference.