Stakeholder Engagement
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Government Engagement
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Graphic Design
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Communications
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Media Engagement
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Marketing Strategy and Implementation
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Social Media Advertising
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Stakeholder Engagement | Government Engagement | Graphic Design | Communications | Media Engagement | Marketing Strategy and Implementation | Social Media Advertising |
Sealord
Aotearoa New Zealand’s largest seafood business
We are rapt to back one of Nelson’s largest employers as they become Aotearoa New Zealand’s largest seafood business.
It is a privilege to work alongside Sealord and their kaimahi who work hard to provide a wide range of nutritious, delicious kaimoana – sustainably harvested from New Zealand waters.
PR and marketing highlights for the Publik team in 2023 include producing updated publications explaining commercial fishing methods and sustainability measures such as carbon footprint reduction. We also love putting Sealord stories and people out there and appreciate the media’s interest in this long-standing, local food producer and employer.
Reeling in players for Sealord’s Perfect Catch
Perfect Catch is an educational game app with a hook – it’s really fun!
In 2023 we launched an updated version of the app with a social media campaign to encourage the young, and the young at heart, to give it a go.
Perfect Catch is designed to give players a feel for a skipper’s job of fishing selectively and sustainably.
Players are rewarded for catching only target fish species, and if they accidentally catch something they’re not meant to, it’s game over.
Although Publik did not make the app itself, promoting it aligns perfectly with our work for Sealord helping to educate and inform people about sustainable commercial fishing.
Whatever it is, the way you tell your story can make all the difference.