Graphic Design
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Media
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Communications
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Social Marketing
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Social Media
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Graphic Design | Media | Communications | Social Marketing | Social Media |
Te Whatu Ora Nelson Marlborough
Return Unused Medicines campaign
Te Whatu Ora chose Publik to deliver the Return Unused Medicines campaign, a collaboration between the Community Pharmacy and Suicide Prevention teams.
The campaign was designed to remind and educate people about the importance of safely disposing of expired or unused medicines.
The key messaging of the campaign is stratified into three key actions, each with an explainer graphic to encourage action. We know that people have good intentions, putting unused medicines aside, but may delay taking the final step of returning the medicines to a pharmacy for safe disposal.
The campaign aims to make this last step look easy and satisfying.
Whatever it is, the way you tell your story can make all the difference.